Marketing Solutions
It's where local golfers go to see your club's true colours: the culture, the people, the experience. We make sure what they see makes them want in.
Attract
Content shot at your club, by people who understand the game: the kind local golfers stop scrolling for.
Sweeping aerial video that shows the scale and beauty of your course from above. Our operators hold full CAA certification and fly licensed commercial equipment. Nothing lifts a club's perceived prestige faster.
Real people, real moments. Our 1-hole match format (two members, one hole, genuine competition and banter) gets watched, shared and commented on by exactly the people you want as members. When a golfer sees their friends on screen at your club, the pull is hard to ignore.
A full cinematic package for clubs hosting corporate golf days, covering morning registration through to prize-giving. It sells the next ten bookings far better than a brochure, and the corporate client gets their own edit to share, putting your venue in front of their network too.
Worth knowing: we supply this at cost price, so your club can add its own margin when selling it on. It becomes a premium add-on that makes the club money rather than costing it.
Seasonal package
One shoot, every hole, delivered as a flagship recruitment film plus social cut-downs and stills. Booked once, used all season.
Convert
A great post is only half the job. The other half is making it effortless for an interested golfer to take the next step.
A clean, branded landing page that sits between your social content and your enquiry form, linked from your posts and your Instagram bio. One tap and they're there, rather than hunting around a homepage that doesn't answer their question.
Live example: Hennerton Golf Club
Organic content builds your reputation over time. Paid puts your club in front of local golfers right now, targeted by location, age and interest across Meta and Google, and retargeted to people who already visited.
Budgets don't need to be large to matter. We have run campaigns where around £50 delivered over 1,000 clicks through to a club's enquiry page.
Your visitor database is the most underused asset most clubs own. These people have already played your course or enquired before. They know you. A well-timed email is often all it takes to turn a past visitor into a member.
We handle copy, design, sending and reporting. Crucially, we tell you who opened and who clicked, so your team knows exactly who to ring first, rather than working down a cold list.
Prove
Every enquiry arrives tagged with its source, so the question of whether the marketing is paying for itself stops being a matter of opinion.
Every enquiry lands in SyncSuite tagged with where it came from: Instagram, Facebook, a paid campaign or an email. Your membership team can see at a glance which channel is actually producing members.
Case study 01
The challenge. With no General Manager in post, the Head Pro and Assistant Pro were stretched across coaching, the pro shop and daily operations. Marketing had fallen off the radar entirely, leaving the club with almost no social presence.
What we made. A content plan built around memberships and green fees, produced end to end, timed to land alongside the launch of their new Toptracer driving range.
We are over the moon with how Archie and the guys are promoting the club. We've had a fantastic couple of months with new members and we believe the work Expand Media have done has played a huge part in bringing them in. Head Professional, Hennerton Golf Club
Case study 02
The challenge. Pressure to grow membership and corporate bookings, with a previous agency delivering neither results nor trackable data. No CRM in place meant enquiry management was slow and largely invisible.
What we made. A full content programme (strategy, filming, editing and posting) taken off the GM's plate entirely, with SyncSuite set up so every enquiry could be traced from first contact through to conversion.
It's great to work with an agency that understands the challenges and then goes on to deliver content that ticks all the boxes. Andrew Hearn, Board Member, Calcot Park Golf Club
Ready to start?
Tell us about your club: its history, its goals, and what you want your social media to say about you. The first conversation is always on us.
Get in touch